Ford Venezuela to sell pickups, SUVs in dollars: union

miércoles 13 de mayo de 2015 16:24 GYT

By Eyanir Chinea

VALENCIA, Venezuela May 13 (Reuters) - The Venezuela division of Ford Motor Co will sell pickups and sport utility vehicles in dollars, a union leader said on Wednesday, part of a deal with the government to restart operations stalled for lack of hard currency to import parts.

The country's auto assembly has tumbled as companies struggle to obtain greenbacks through the 12-year-old currency controls, which have also left companies unable to repatriate revenue from their Venezuela operations.

"We're doing this to avoid closing the plant," said Gilberto Troya, president of the United Socialist Victorious Union of Ford workers, at a press conference.

Critics have pounced on the dollarized sales of cars as a sign of the economy's decay, noting that the vast majority of Venezuelans have no access to greenbacks.

Government leaders dismiss the idea that a dollarization campaign is under way.

Ford dealerships will sell the Explorer Limited and Ecosport SUVs, the Lariat Pickup and three models of cargo trucks in dollars, Troya said. Economy cars such as the Ford Fiesta will continue to be priced in local bolivar currency, he added, but suggested consumers may struggle to find those models.

"Some would say this is only benefitting a privileged few, but it's better than nothing," he said, noting that few Venezuelans have access to dollars.

Ford de Venezuela did not immediately respond to a request for comment.   Continuación...