UPDATE 3-Coke revenue misses estimates as soda sales slow

martes 18 de febrero de 2014 14:51 GYT

* Fourth-quarter adj. EPS $0.46, in line with estimates

* Sales fall 4 pct to $11.04 bln vs est $11.31 bln

* Global sales volume rises 1 pct

* Shares fall as much as 4 pct

By Siddharth Cavale

Feb 18 (Reuters) - Coca-Cola Co's quarterly global sales volumes rose less than the company estimated and fell in North America, but the company said it expects to restore sales momentum in 2014.

Coca-Cola shares fell as much as 4.3 percent - their most in seven months - making the stock the biggest drag on the Dow Jones Industrials index on Tuesday.

Coca-Cola, like rival PepsiCo Inc, has been battling declining soda sales in developed markets, especially the United States, as people reach for healthier options.

Both have responded by focusing more on juices, teas, water and other non-carbonated beverages and increasing marketing spending.   Continuación...