CORRECTED-AFRICA BUSINESS-Easy Taxi calms Nigeria's kidnapping fears

viernes 23 de enero de 2015 08:29 GYT

(Corrects to make clear Uber is based in Silicon Valley, paragraph 3)

* Nigerians fret about kidnapping when hailing cabs

* Easy Taxi uses GPS to track drivers nearby

* Waiting times reduced in awful Lagos traffic

* Firm expands to Abuja, Ghana, Kenya

By Tim Cocks

LAGOS, Jan 23 (Reuters) - In Nigeria, one of the world's worst countries for kidnapping, getting in the wrong cab could end up costing you or your family a lot more than the agreed taxi fare.

Many people have a "taxi guy" whom they trust to avoid this risk. But what if he's on the other side of a notoriously traffic-throttled city like Lagos just when you need him?

It was a clear gap in the market for Easy Taxi, which like Silicon Valley's Uber uses a smartphone app and GPS technology to provide taxi services by linking up customers with a trusted driver who is nearby.   Continuación...