10 de junio de 2014 / 9:59 / en 3 años

BUZZ-Adidas shares up ahead of World Cup kick-off

Shares in Adidas rise 1.3 percent after Equinet Bank highlights the stock as a key World Cup beneficiary and as the fallout from Ukraine fades.

** Equinet analyst Ingbert Faust says he expects shares to end their underperformance relative to the DAX.

** Adidas shares down 16 percent so far this year, compared to a 5 percent rise for the DAX as weak rouble has weighed on the stock.

** Chief Executive Herbert Hainer tells Germany’s FAZ newspaper on Sunday that Adidas has never sold so many Germany shirts outside of Europe, more than half a million, up 200,000. He says Adidas has also sold more World Cup balls than the 13 million it sold for the 2010 championship.

** Adidas is among sponsors who called on soccer’s rulers on Sunday to deal thoroughly with allegations of bribery to secure the 2022 World Cup for Qatar, an issue overshadowing this week’s kickoff in Brazil. (Reuters Messaging: emma.thomasson.thomsonreuters.com@reuters.net)

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